Touchland: Transforming the hand sanitizer experience
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Working hard is second nature to Andrea Lisbona, especially when working to positively impact the lives of others. In 2018, she founded Touchland, a hydrating, eco-friendly hand sanitizer mist designed to be more pleasant to use than traditional sanitizers. When the COVID-19 pandemic hit, Touchland’s sales skyrocketed. As a result, Andrea doubled down on her use of digital tools like Google Ads and Google Analytics to better reach and understand her customer base. In 2020, Touchland saw over 1,200% growth - and Andrea knows this is just the beginning.